Adbuster – The Production Of Meaning (Over-consumption)

This is brilliant!

Adbuster – The Production Of Meaning (Over-consumption)

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About I Am Not A Number

I Am Not A Number is written by Chris Jury. For 30 years Chris Jury was a TV actor, director and writer best known for playing Eric Catchpole in over 60 episodes of the BBC’s antique classic, Lovejoy, and for directing over 50 episodes of Eastenders. In 2008 he was appointed as the Senior Lecturer in Recorded Media in the School Of Music & Performing Arts at Bath Spa University. He currently presents, Agitpop, a pop & politics radio discussion programme on North Cotswold Community Radio He is currently the Communications Officer for UCU at Bath Spa University and a UCU SW Regional Rep at SWTUC.
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4 Responses to Adbuster – The Production Of Meaning (Over-consumption)

  1. Every living thing in the history of life on Earth has been or is now a CONSUMER. This video addressed advertising by companies but didn’t address advertising by political parties which can certainly lead to undesirable outcomes.

    • Don’t talk nonsense! To be a Consumer has a very specific meaning that is clearly distinct from simply ‘consuming’ in the sense of using up resources. Indeed, the modern usage of the word ‘Consumer’ was in fact defined by advertising companies in the 1930’s.

  2. The advertising companies could have used the term “victim.”

    • Be more accurate certainly. Many of the techniques of the Nazi’s and Stalin were adapted from U.S. advertising theory from the ’30’s and in turn after the war advertisers took heed of the success of the great dictators to develop the mass advertising techniques of the post war period.

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